
Quantity vs. quality is an issue plaguing the music industry and Rihanna’s third album in a two year career is no exception. Barbados beauty Rhianna burst onto the scene with the 2005 hit “Pon De Replay” and hasn’t stopped topping the charts since. For most, Rihanna was the annual dancehall, one hit wonder. Little did we know, she would become a resident hit maker thanks to the Def Jam money machine. “Good Girl Gone Bad” is the best input in Rihanna's short, yet temporary career. Unfortunately, all of the credit goes to the hit making producers, songwriters, A&R staff and label head L.A. Reid. Everything from the “bad girl” rocker image, to the jet black spiky hair cut; a person can’t help but wonder who Rihanna really is? Is she Caribbean princess from her debut album, the Beyonce clone from her second album, or the rock chick from her latest effort? Perhaps the lack of identity could be the reason for low album sales, despite huge #1 singles. Despite having material that sounds like it was originally crafted for Britney Spears, Janet Jackson or Madonna, the material isn’t half bad. The biggest problem with the album is Rihanna’s lack of personality and robotic style of vocals. Granted, there are much weaker singers in the world, but most make up for it in overall personality and capability to carry a song……Rihanna simply does not. I can’t help but wonder what some of these songs would sound like if they were recorded by better singers with more personality. Rihanna even has a difficult time finding her angry side and walks the fine line between melodramatic and moronic in “Breaking Dishes;” her attempt at recreating Beyonce’s “Ring the Alarm” (note to Rihanna: the original wasn’t that great to begin with). Beyonce is not the only chart topping diva Rihanna channels for this album. The Timbaland produced “Gimme that,” sounds like a leftover track from Nelly Furtado’s “Loose” without the charisma to match. However, Rihanna doesn’t miss the mark on every track. The dance flavored “Don’t Stop the Music” is Rihanna at her best and sounds like a style she should stick with. The club heavy track finds Rihanna on the dance floor, with a sample of Michael Jackson’s “Wanna Be Startin’ Somethin’.” The album takes another drastic turn with the guitar heavy second single, “Shut up and drive.” Rihanna compares her body to an automobile and is looking for someone qualified to drive. Classy. You could have a seizure with all the genre twists and turns this album takes, which is the main problem here. This album lacks cohesiveness and direction. One minute she is a dance diva, the next she is attempting an R&B ballad. It sounds like every hit making producer in the industry was enlisted to make the most radio friendly album possible, robbing Rihanna of any identity or believability. Perhaps this is the reason why most audiences opt to download her singles, rather than purchase her albums despite all the promotion Def Jam gives her. The production on this album is a definite highlight, too bad the artist gets lost in the shuffle.
